Social media bandwagon

8 Business Benefits of Social Media

8 Business Benefits of using Social Media There’s a lot of “buzz” surrounding social media these days. If you still haven’t jumped on the social media bandwagon (Twitter, Facebook & Youtube) here are 8 benefits that social media can have for your business. Communication -The web is a place to share and get information. Develop […]

8 Business Benefits of using Social Media

There’s a lot of “buzz” surrounding social media these days. If you still haven’t jumped on the social media bandwagon (Twitter, Facebook & Youtube) here are 8 benefits that social media can have for your business.

  • Communication -The web is a place to share and get information. Develop a social marketing strategy that will open two-way communications with your brand and your audience.
  • Networking – Not only does social media open up new relationships – it’s a great place to cement and deepen existing ones. Do a local search for individuals in your area or follow people in your industry from around the globe.
  • Promotion & Outreach – Use social media to promote your brand, drawing attention to events, raising awareness about your products and services and creating “buzz”.
  • Direct Traffic – Social media is an increasing source of traffic and while it isn’t the primary reason for being on social media sites, it certainly is nice to be able to post a link and see people coming directly to your website.
  • Gossip and News – Following the local reporters, politicians, businesses and private citizens who post information about the community allows businesses s to keep in touch with current events and spy on their competition.
  • Extended Reach – People doing research on social media can easily find your brand and make their way to your website or blog. As of May, 2011 Twitter is the 9th most popular website on the internet with over 150 million registered users.
  • Feedback & Testimonials – Social media testimonials are verified and they enhance your brands credibility by showing the real people using the product and discussing it.
  • Research – By simply searching social media posts, it is possible to quickly find informal reviews of a product or service. Users have taken advantage of the wide range of businesses, expertise, opinions and knowledge easily accessed via social networking.

The web is where we work and play

Increase your followers, build awareness of your company and start conversations with your customers. The web is where we work and play!